Web design for tradies, built to get the call
We do web design for tradies built around a single moment: someone standing in a flooded laundry on 4G, deciding whether to ring you. The site loads fast, says what you do and where, and puts a tap-to-call button under their thumb.
Five seconds, one decision.
Most visitors to a trade site are on a phone, in a hurry, and deciding whether to ring. Everything above the fold exists to serve that: what you do, where you do it, and a phone number big enough to hit with a thumb.
- What you do and where, in plain words, not a slogan.
- A tap-to-call button, not a number they have to copy.
- One line of proof: rating, years, or licence number.
- No carousel, no video that autoplays, no popup.
Slow costs calls before anyone judges the design.
A site that takes five seconds on mobile data loses a chunk of its visitors before they see any of it. That is not a design preference, it is arithmetic. Heavy image sliders and page builders are the usual culprits, and they are also the thing most cheap trade sites are built on.
The pages nobody reads.
- A long about page about your journey.
- A contact form where a phone number should be.
- Stock photos of someone else's work.
- A blog that stopped in 2023, still linked in the menu.
It should be yours when you leave.
Plenty of trade sites are rented without the owner realising. Ask who holds the domain, who holds the hosting and what happens if you stop paying. A site you cannot take with you is not an asset, it is a subscription.
Straight answers.
What does a tradie website need?
To say what you do and where, and to let someone ring you in one tap. Everything else is secondary to those two.
How much should a trade website cost?
It depends what it includes and who owns it afterwards. Ask what happens to the site if you stop paying, before you compare prices.
Do I need a contact form?
Usually not as the main action. Tradies get rung. A form is fine as a secondary option for people who cannot talk right then.
Does website speed really matter?
Yes. Visitors leave before the page finishes loading, so a slow site loses calls regardless of how it looks.
Want a straight read on your current site?
Send me the link and I'll tell you what's costing you calls, whether or not you want it rebuilt.